ShopFirstLine 2023 | Activate Firstline Benefits | Catalog (2024)

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Welcome to the assistance page for ShopFirstLine | Activate Firstline Benefits | www-shopfirstlinebenefits-com:

Contact Numbers:

FirstLine Medical Customer Service Representative Center Phone Number: 1-844-564-2198 OR for Health Products Benefit Call 1-800-933-2914

For OTC Essentials call: 1-844-564-2198

ShopFirstLine 2023 | Activate Firstline Benefits | Catalog (4)

About The Company

FirstLine Medical started in 2004 and that is the time they kicked off managing over-the-counter benefits. Their 15+ years of experience has helped them in shaping the best experience for their members.They are currently a part of the Optum Network which was established in 2011 when it became a part of UnitedHealth Group.

What are FirstLine Benefits?

They provide a selection of OTC Solutions that will give their members credits which they can use to personally purchase items like home medical products, over-the-counter (OTC) medications as well as personal care products.

By submitting this form, you are consenting to receive marketing emails from: HealthManagementCorp (HMC). You can revoke your consent to receive emails at any time by using the Unsubscribe link, found at the bottom of every email. By using this form, you acknowledge that you have read and agree to the Privacy Policy and Terms & Conditions.

Welcome to the assistance page for ShopFirstLine | Activate Firstline Benefits | www-shopfirstlinebenefits-com:

Contact Numbers:

FirstLine Medical Customer Service Representative Center Phone Number: 1-844-564-2198 OR for Health Products Benefit Call 1-800-933-2914

For OTC Essentials call: 1-844-564-2198

ShopFirstLine 2023 | Activate Firstline Benefits | Catalog (5)

By submitting this form, you are consenting to receive marketing emails from: HealthManagementCorp (HMC). You can revoke your consent to receive emails at any time by using the Unsubscribe link, found at the bottom of every email. By using this form, you acknowledge that you have read and agree to the Privacy Policy and Terms & Conditions.

About The Company

FirstLine Medical started in 2004 and that is the time they kicked off managing over-the-counter benefits. Their 15+ years of experience has helped them in shaping the best experience for their members.They are currently a part of the Optum Network which was established in 2011 when it became a part of UnitedHealth Group.

What are FirstLine Benefits?

They provide a selection of OTC Solutions that will give their members credits which they can use to personally purchase items like home medical products, over-the-counter (OTC) medications as well as personal care products.

What is Shopfirstlinebenefits?

The company has new website called shopfirstlinebenenfits.com that allows eligible members to order OTC products online.

What are OTC essentials?

This program allows you to order over the counter products online if you are part of a plan that offers this benefit.

The selection of OTC solutions are as follows:

  • Health Products Card
  • Over-The-Counter Essentials
  • Health Products Benefit

NOTE: the new programs names are:

  • FirstLine Essentials
    • 250+ Products to Select From
    • Annual Catalog
    • Order by Mail, On Website or through the Mobile App
  • FirstLine Select
    • Offers all of the above plus:
      • Annual Credit Expiration Option
      • Regular Member Updates
  • FirstLine Essentials+
    • Offers all of the above plus:
      • Expansive Retail Network
      • Program Card
      • App with In-Store Product Scanning
  • FirstLine Select+
    • Offers all of the above plus:
      • Multi-Wallet Capabilities
      • Grocery Benefit – shop for healthy food in-store and online using a Select+ card.

Some of the companies they work with are as follows:

  • United Healthcare
  • Western Health Advantage
  • Health New England
  • Harvard Pilgrim Healthcare
  • Aultcare’s Primetime Health Plan
  • Rocky Mountain Health Plans
  • Erickson Advantage
  • Providence Medicare Advantage Plans
  • Signature Advantage
  • Preferred Care Partners

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Importance of using ShopFirstLine Medical Services:

  • First of all, your company’s branding will be placed in all of the sales materials and member communications sent.
  • Having a good Health Products Benefit establishes gratifying and reliable retention results for health plans that they are added onto.
  • Personal care products are CMS-compliant and has no cost to the members.

More reasons why to use their services:

  • ShopFirstLine will handle your credits and your communications to form a streamlined member experience.
  • Reporting and Metrics are available
  • FirstLine Medical will be supplying you with a vast array of products available for you

NOTICE:

  • FirstLine will manage all deliveries and supervise all customer service support call centers.
  • In addition, home delivery is more convenient as it will have no cost implication to the member.
  • Different retailers have partnered with FirstLine to provide their members the choice to purchase their OTC products right in the store.

How to get a mail order form:

  • A catalog, along with an order form with a business reply envelope together with instructions on other ways to order, such as online and over the phone, will be sent directly to the members from the company.
Member Benefits:
  • Firstly, members receive Free (No Additional Costs) Over the Counter Products
  • Shipping and handling is included at no extra fees.

In addition, there 3 Easy Ways to Order Health Products such as:

    • Acid reducer
    • Adhesive bandage / Band-Aid
    • Antihistamine
    • Athlete’s foot treatment
    • Blood Pressure monitor
    • Pain reliever
    • Allergy medicine
    • Cough, cold and flu-daytime and flu-nighttime
    • Digital Thermometer
    • Headache relief

More items you can get:

    • Vitamins
    • Cough suppressant, lozenges
    • Oral Pain Relief Gel
    • Lip Balm
    • Migraine relief
    • Dry Mouth Spray
    • Nausea remedy
    • Pill Box
    • Sleep aid
    • Smoking cessation aid – Nicotine Lozenge / Gum / Patch
    • Sunscreen Relief
    • Toothpaste
    • Toothbrush
    • Walking Cane

IMPORTANT NOTICE:

ShopFirstLine Medical is the supplier of all their OTC products. UnitedHealthcare Insurance Company manages ShopFirstLine Medical through its affiliate OptumRx.

B.A.M. Recommendation:

“It should be noted that we advise that you visit the official company website directly to verify all benefit options and details. You may also visit the link(s) provided below for more information and verification.”

Without a doubt you should VISIT these helpful links:

www.otc-essentials.com OR www.healthproductscard.com OR www.healthproductsbenefit.com OR https://firstlinebenefits.com/products/otc-grocery-products/

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Manage ShopFirstline Benefits Account

Login or Register Online

Current Members – Log On / Sign On:
New Members – Register / Enroll:
  • First, go to the following webpage: www.shopfirstlinebenefits.com
  • Click on the button titled: Create Account (found under the “First time using the website?” title)
  • You should be redirected to this landing page: Registration Page
  • Enter Your Personal Information: Name, Member ID, Email Address, Security Question and Answers, Birthdate
  • You will also need to create a: Username & Password
  • Click on the button titled: NEXT
  • Finally, you should continue to fill out the registration form and submit all the required information to complete your online enrollment.

Reminder:

Enter your First and Last Name, Member ID, State and Date of Birth exactly as it appears on your Health Plan Member Card.

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Activate Your Shop FirstLine Benefits CARD Online

CARD Online

Card Activation:

  • First, go to the following webpage: https://www.shopfirstlinebenefits.com/
  • Next, click on the link in the right hand area at the top of the page titled: Debit Card Activation
  • Provide the following:
    • Card Number
    • Expiration Date
    • Date of Birth
  • Lastly, click on the orange button titled: Activate My Card

NOTE:

you have 15 minutes to submit your card information and complete the card activation before your session times out.

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Check Your Shop FirstLine Benefits

CARD BALANCE Online

Card Balance:

ShopFirstLine Video Summary

Tips When Using Your Credits:

    • It should be noted that only plan members may use products.
    • Only products from the catalog are covered.
    • Orders must total more than your allowance.
    • Shipping and handling is included at no extra cost.

Return Policy:

Due to the personal nature of the products, no returns or exchanges are never allowed. However, if you get a damaged item, you will need to call FirstLine Medical within 30 days of your order. The phone number is provided at the begging of this article.

Reminder:

    • Unused credits cannot be redeemed for cash.
    • Unused credits will NOT carry forward to next period or quarter.
    • Finally, if your item is not in stock, an item of similar or greater value may be substituted in your order.

Download the ShopFirstLine Benefits App

Apple / Android:

  • Go to the following webpage: https://firstlinebenefits.com/app-support/
  • Choose one of the following apps available for download that is compatible with your device or select one below.

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ShopFirstLine 2023 | Activate Firstline Benefits | Catalog (15)

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Note:

You will be prompted to create an account after you open the app. If you can not create a new account then it is possible your health insurance plan doesn’t include a ShopFirstLine Benefits program. However, if you believe this is a mistake, reach out their customer support team at: shopfirstlinebenefits@optum.com or contact your insurance company by calling the phone number located on the back of your member ID.

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ShopFirstLine 2023 | Activate Firstline Benefits | Catalog (2024)

FAQs

What happened to FirstLine benefits? ›

FirstLine Benefits is becoming Optum® Personal Care Benefits.

What items can be purchased with a UnitedHealthcare OTC card? ›

What can you buy with your credit?
  • Buy healthy foods like fruits and vegetables, meat, seafood, dairy products and water.
  • Choose from thousands of OTC products, like toothpaste, first aid necessities, cough drops, bladder control pads and more.
  • Pay utility bills like electricity, gas, water and internet.
Mar 8, 2022

What can members use UCard for OTC? ›

Your plan comes with a credit that will be loaded to your UnitedHealthcare UCard® every quarter for covered over-the-counter (OTC) products. Shop in-store or online for pain relievers, cold remedies, toothpaste, vitamins and more.

What is the new name for FirstLine benefits? ›

Optum Personal Care Benefits formerly FirstLine Benefits is an over-the-counter (OTC) benefit utilized by health plans to provide their members with home delivery of essential OTC items. The Optum Personal Care app makes it easy to use and manage your OTC benefit. It keeps everything you need to shop in one place.

Does Walmart accept OTC benefit card? ›

You can create a Walmart.com account and add your OTC Network card to your wallet or enter your OTC Network card as a payment method during check-out.

How do I contact First Line benefits? ›

Download the FirstLine Benefits app on your phone or tablet. Call toll-free 1-844-368-8741, TTY 711, 8:00 a.m.–8:00 p.m. local time, 7 days a week.

Can I buy laundry detergent with my OTC card? ›

You can also get everyday items like laundry detergent, soap and toothbrushes.

Can I buy shampoo and conditioner with an OTC card? ›

OTC items are not eligible for reimbursem*nt if they are normally used for general health, are not used to treat a medical condition (e.g. toothpaste, mouthwash, lotion, shampoo) or are cosmetic in nature (e.g. teeth whitening products, wrinkle reducers). See additional examples in the OTC Chart.

What stores can I use my UCard in 2024? ›

With your UnitedHealthcare UCard, it's easy to use your credit to:
  • Shop at thousands of participating stores, including Walmart, Walgreens, Kroger, and CVS, or at neighborhood stores near you.
  • Pay eligible home utility bills online or at your local Walmart MoneyCenter.

How much OTC does UnitedHealthcare give per month? ›

You can also order by phone at 1-888-628-2770 (TTY: 711) Monday to Friday, from 9 AM to 8 PM local time or online at https://www.cvs.com/benefits. You order from a list of approved items, and it will be sent to your address. How much is my OTC benefit? You have $25 per month.

How much money is on my OTC card? ›

You may check check the balance on your OTC benefit card by calling the number on the back of your card or signing in to your OTC plan provider's online member portal.

What items are covered by the OTC card in 2024? ›

Categories of covered OTC items include generic and brand-name products for allergy, sinus, cold and flu; pain relief; home health care and daily living, including bathroom safety items; supports, braces and wraps; dental and oral health; eye and ear care; first aid; smoking cessation; diabetes care; foot care; ...

Can I buy coffee with my OTC card? ›

Items that do not qualify include non-food and pet items, alcohol, baby formula, candy, chips, coffee shop items, desserts, fresh baked goods, soda, and tobacco. To check if an item is approved, members can download the Healthy Benefits Plus app, scan the product and it will advise if item is allowable.

What can you get with FirstLine benefits? ›

Members get credits to buy covered over-the-counter products like toothpaste, pain relief, vitamins, cough drops and more. It's all included at no cost to the member.

What food can be purchased with United HealthCare OTC card? ›

With your healthy food credits, you could buy a wide range of approved groceries, like:
  • Fruit & vegetables.
  • Frozen produce & meals.
  • Dairy products.
  • Meat & seafood.
  • Beans & legumes.
  • Pantry staples – flour, sugar, spices, etc.
  • Healthy grains – bread, cereals, pastas, etc.
  • Nutritional shakes & bars.

Is FirstLine Benefits powered by OptumRx and United Health Group? ›

OptumRx and United Health Group are the companies that power FirstLine Benefits. The business provides OTC, grocery benefits, and Ready Sets as examples of health solutions.

Can I use my United Healthcare OTC card at Walgreens? ›

With your UnitedHealthcare UCard, it's easy to use your credit to: Shop at thousands of participating stores, including Walmart, Walgreens, Kroger, and CVS, or at neighborhood stores near you. Pay eligible home utility bills online or at your local Walmart MoneyCenter.

How do I check my OTC benefits? ›

You may check check the balance on your OTC benefit card by calling the number on the back of your card or signing in to your OTC plan provider's online member portal.

Will the OTC card be reloaded? ›

Your benefits will reload each quarter. How can I check my balance? Sign in to mybenefitscenter.com or call 1-855-788-3466 (TTY: 711).

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